Monthly Archives: January 2019

Social Marketing
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5 Types of Facebook™ Audiences You Should Target with Ads

Many sales are the result of opportunity: the right ad is shown to the right person at the right moment. But this opportunity is not subject to luck or guesswork. Instead, it is the result of careful planning and audience segmentation.   Advertising to Facebook™ Users at the Ideal Moment What makes a Facebook™ user […]...
Social Marketing
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How to Use the New Facebook™ Attribution Tool

Facebook™ is, probably, the most marketing-friendly social media network and the Facebook™ team is constantly improving its ad creation tools and campaign management panel. Recently, marketers have gained access to a new and extremely useful tool: Facebook™ Attribution. What Is the Facebook™ Attribution Tool? Interactions between customers and companies were made easier by the internet […]...
Facebook Ads
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Examples of High Converting Facebook™ Ads for Hotels and Travel

  Facebook™ ads are very effective for many industries, including the hospitality business. Travel agencies, hotels and airlines rely on them to build relationships with customers and promote their offers. The social proof was given by friends and family members who liked their pages and recommended their services are very helpful – and this is […]...