Monthly Archives: July 2018

Facebook Ads
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How to Use Facebook™ Ads to Drive Webinar Registrations

Webinars are powerful marketing tools. They help businesses build authority, attract qualified leads and drive sales. According to a survey conducted by ClickMeeting webinar platform among B2B decision makers: 76% B2B buyers based their purchasing decisions on attending webinars 41% of them prefer interactive and video content 35% of them prefer on-demand audio/video content This […]...
Facebook AdsOnline marketing
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How to Use Lookalike Audiences and Email Marketing to Grow Your Business

For many business owners, the idea of an online strategy is a “this-or-that” approach. Some use email marketing, while others use Facebook™ marketing. But too many of them consider splitting their marketing budget so that they use Facebook™ AND email. Spending money on Facebook™ ads without a clear image of the audience you want to […]...
Facebook Ads
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The Local Business Guide to Facebook™ Ads

Looking over the advice we’ve shared so far on Facebook™ advertising, we focused mostly on creating a sales funnel and driving traffic to your website. This choice was based on the fact that a large proportion of businesses are online these days and their owners operate them strictly through a website and an online store. […]...
Online marketingSocial Marketing
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How to Stream a Webinar on Facebook™ Live

Webinars are among the most effective lead nurturing strategies out there: they let you demonstrate your authority while connecting with your audience in direct conversation. Successful webinars usually end with lots of qualified leads, and even sales if you pitch your product or service at the end. The question is: how do you actually host […]...